I'm not a journey thread person, in all honesty I don't need to do it either. But in the interest of helping the forum I thought eh, why not.
Currently within work I'm looking to give myself something to do (not that I don't have tons going on - I do) I like targets and challenges. I'm not really sure where it's come from either but I thought hey let's just give this a go.
So my plan is to grow organic traffic by 100k
First off we get a ton of traffic anyway. WAY more than what the tools estimate we get, my personal feeling on tools they are only as good as the information they have. The more competitors in your niche sign up and the more access you give them to WMT the better they are but that's another thing totally. There are "keywords" we rank for currently that claim to only get 0-10 searches a month but in fact they are more like 5k+ in traffic! So hey ho.
Now I could just cheat. I have money, resources, staff and the ability to just get someone else to do this for me. BUT I'm not going to do that. This is on me.
Often we see people say they don't have time to do things, busy, or it costs money.
Well I'm really busy and I probably have no time to do be doing this and I could and should just delegate it to a staff member it would be soo much easier, but no. People moan about money, about time and energy I got my own thoughts on that so time to shut up and put up. I'll give this a go.
Outline
Ignoring my thoughts on tools for a moment.
I'm using SEMrush to track the organic traffic the score it gives me is what I'm going to be using to add 100k. So if it says my traffic is 1k by the end of this id like monthly traffic to be 101k and so on. I'm cheating a little as I already know what the score is - you don't. Don't worry though I'll share it when I start.
Growth will be measured using the free tool, not WMT (Web Master Tools) this is all about altering what that SEO tool says about the website.
It doesn't matter if any keyword I target only has 100 visits if that's what the tool claims, then that's fine in theory it should just add 100 to the monthly visits. If it brings in more than that great. All I'm interested in is the tools monthly estimate increasing.
Rules
No help. Just me.
No PPC
No Ads nothing like that.
No finding links - IF links come then great.
No social posting
Nothing externally off site.
Now this is a little tricky because we do have things on going day to day like social posting, newsletters and so on. I can't stop that as it would harm the company. But there is no ads going on at all, I'm not looking to take a spike in traffic as a win this isn't what this is about.
But in the interest of this thread and the journey I'm not doing anything other than create additional content.
Journey Goal
Reach 100k additional traffic. I'll be honest I'll be fine with getting close to half that, but I'm aiming for 100k.
Let's see if I know my shit and I'm as good as I know I am
Method
Research and write.
Pure old school make content.
I don't think this is dead, there will be allowances of course if you think something will bring in X traffic then I'll be assuming there will be Y drop off due to AI it's going to be.
But that's the rub we all got. I'm not worried.
The start
1st September.
I'm just writing this out now. No research will be done until then the 1st is when the clock starts ticking.
Timeframe
12 months.
Yup 1 whole year. No churn and burn. Take it slow, make it work. In an ideal world id like to see growth climb 25k every 3 months or so but seeing how I do. The end goal is September 1st 2026
Currently within work I'm looking to give myself something to do (not that I don't have tons going on - I do) I like targets and challenges. I'm not really sure where it's come from either but I thought hey let's just give this a go.
So my plan is to grow organic traffic by 100k
First off we get a ton of traffic anyway. WAY more than what the tools estimate we get, my personal feeling on tools they are only as good as the information they have. The more competitors in your niche sign up and the more access you give them to WMT the better they are but that's another thing totally. There are "keywords" we rank for currently that claim to only get 0-10 searches a month but in fact they are more like 5k+ in traffic! So hey ho.
Now I could just cheat. I have money, resources, staff and the ability to just get someone else to do this for me. BUT I'm not going to do that. This is on me.
Often we see people say they don't have time to do things, busy, or it costs money.
Well I'm really busy and I probably have no time to do be doing this and I could and should just delegate it to a staff member it would be soo much easier, but no. People moan about money, about time and energy I got my own thoughts on that so time to shut up and put up. I'll give this a go.
Outline
Ignoring my thoughts on tools for a moment.
I'm using SEMrush to track the organic traffic the score it gives me is what I'm going to be using to add 100k. So if it says my traffic is 1k by the end of this id like monthly traffic to be 101k and so on. I'm cheating a little as I already know what the score is - you don't. Don't worry though I'll share it when I start.
Growth will be measured using the free tool, not WMT (Web Master Tools) this is all about altering what that SEO tool says about the website.
It doesn't matter if any keyword I target only has 100 visits if that's what the tool claims, then that's fine in theory it should just add 100 to the monthly visits. If it brings in more than that great. All I'm interested in is the tools monthly estimate increasing.
Rules
No help. Just me.
No PPC
No Ads nothing like that.
No finding links - IF links come then great.
No social posting
Nothing externally off site.
Now this is a little tricky because we do have things on going day to day like social posting, newsletters and so on. I can't stop that as it would harm the company. But there is no ads going on at all, I'm not looking to take a spike in traffic as a win this isn't what this is about.
But in the interest of this thread and the journey I'm not doing anything other than create additional content.
Journey Goal
Reach 100k additional traffic. I'll be honest I'll be fine with getting close to half that, but I'm aiming for 100k.
Let's see if I know my shit and I'm as good as I know I am
Method
Research and write.
Pure old school make content.
I don't think this is dead, there will be allowances of course if you think something will bring in X traffic then I'll be assuming there will be Y drop off due to AI it's going to be.
But that's the rub we all got. I'm not worried.
The start
1st September.
I'm just writing this out now. No research will be done until then the 1st is when the clock starts ticking.
Timeframe
12 months.
Yup 1 whole year. No churn and burn. Take it slow, make it work. In an ideal world id like to see growth climb 25k every 3 months or so but seeing how I do. The end goal is September 1st 2026