You can now exclude specific video IDs or specific profile pages from serving next to your TikTok ads.
TikTok launched two new ad placement controls – Video Exclusion List and Profile Feed Exclusion List – giving brands more power to block specific videos and user profiles from appearing alongside their ads.
The update is part of TikTok’s broader Safety Suite, and comes alongside the debut of a new Brand Safety & Suitability Playbook to help advertisers navigate their options.
TikTok launched two new ad placement controls – Video Exclusion List and Profile Feed Exclusion List – giving brands more power to block specific videos and user profiles from appearing alongside their ads.
The update is part of TikTok’s broader Safety Suite, and comes alongside the debut of a new Brand Safety & Suitability Playbook to help advertisers navigate their options.
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Taken from Search Engine Land:
https://searchengineland.com/tiktok-ads-exclusion-lists-454355
