E-mail Marketing Soo.. I've been trying to up my cold outreach game for a while

Got it. To improve subject lines and body copy, it’s all about balancing personalization, value, and curiosity while avoiding anything that might look like a typical sales pitch or spammy.

Try subjects like:

"How we helped [similar company] double their revenue"
"A growth story that might interest [Company name]"

Email marketing is pretty tough. You need to test and rotate subjects and body of emails a lot until you figure out something that works. I suggest you start to use some sort of tracking software, or at least make a excel spreadsheet with statistics as it will be hard to optimize anything without any statistics. Make it sweet and short and to the point. Do not make it look like a spammy sales pitch and work a lot on your subject as it will ultimately determine if someone opens the email or not.
 
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