1. share your raw idea (general instructions)
2. ask: “what’s unclear, risky, or missing?”
3. then: “make this resonate with [my audience/customer/community]” insert data about them
4. finally: “what would [0.01% top expert in my field] do here?”
2. ask: “what’s unclear, risky, or missing?”
3. then: “make this resonate with [my audience/customer/community]” insert data about them
4. finally: “what would [0.01% top expert in my field] do here?”