Hey everyone!
I’m Animesh, 20 y/o marketer and indie developer from India. I’ve been building apps and SaaS products for a while now, most failed, a few paid the bills. This time I want to document the journey publicly as I try to take ZapDM to $100k revenue.
The product is simple: it helps Instagram creators and businesses turn comments into conversations automatically. Instead of ignoring comments, it starts conversations using AI with the leads and gets you more sales. It's built on official Meta APIs and is 100% safe for the Instagram account.
MVP is live, shipping new features almost every day
Posted it on Product Hunt and we got 20 upvotes!!! 
Got rejected from AppSumo 
Listed on a smaller AppSumo alternative - DealFuel
Sales thread on a marketing forum going live soon
Current Stats:
16 users total (5 of them are testers and 1 admin = me)
10 actual users using it right now!
Revenue: $0 (the paid users in the screenshot are my testers)
Biggest risks:
That’s it for the intro. Next update soon. Let’s see where this journey goes.
-- Animesh
I’m Animesh, 20 y/o marketer and indie developer from India. I’ve been building apps and SaaS products for a while now, most failed, a few paid the bills. This time I want to document the journey publicly as I try to take ZapDM to $100k revenue.
The product is simple: it helps Instagram creators and businesses turn comments into conversations automatically. Instead of ignoring comments, it starts conversations using AI with the leads and gets you more sales. It's built on official Meta APIs and is 100% safe for the Instagram account.
Where I’m at right now







Current Stats:
16 users total (5 of them are testers and 1 admin = me)
10 actual users using it right now!

Revenue: $0 (the paid users in the screenshot are my testers)
Costs & Risks
Right now I’ve spent ~$450 so far (server, domain, tools, AI, Meta approval etc.)Biggest risks:
- Instagram API changes
- Lack of distribution/marketing channels
- High churn if it doesn’t deliver ROI fast enough
The Goal
Turn this into $100k revenue. No idea how long it’ll take, could be 3 months, a year, or never (I hope not!). But I’ll be documenting the ride here.What to Expect in This Thread
- Weekly updates with revenue + signups
- Features shipped, bugs, dumb mistakes, lessons learned
- Honest stuff including when it breaks or I mess up
- Some screenshots and maybe a meme or two
That’s it for the intro. Next update soon. Let’s see where this journey goes.
-- Animesh