Highlighted posts

Found this out today and got me another year of security updates for free by following this, nice.

@indianmojojojo just published an article for me on Digital Journal, and he was exceptional in business relations.

I presented the idea and my url, and he crafted a PR-style article that's just fit for the job, I couldn't do more if I were to write the article.

He sent the draft to me for proofreading, and I did, corrected 1 or 2 things, and boom, it was published under 24 hours.

I got 2 links on the page, and I'm happy with everything.

$33 per month? EASY!! Take my credit card!!!

Not sure how to transfer these, but the site is hosted on Hostinger, and all the domains are on Namecheap:
1. Site: blockcolorhair.com - A free review copy that I can't even remember who gave me, or if I even requested it. It has some poor AI / spun content, from before AI was cool (Apr 9, 2026)
2. Domain: girldadarena.com (exp: Aug 28, 2026)
3. Domain: drrobertpedal.com (exp: May 21, 2026)
4. skinplusmakeup.com - was given to me by Sartre, so take it into consideration (expec 24, 2025)

Here's a curated list of free tools (plus a few with generous free trials) to help you get started with affiliate marketing.

Tracking Tools

BeMob - Free plan includes 100,000 monthly events and 1 month of data retention
Skro - Free plan includes 250,000 monthly events and 3 months of data retention
MaxConv - Free plan includes 150,000 monthly events and 3 months of data retention

Hosting

InfinityFree - 5 GB of disk space and unlimited bandwidth
000webhost - Was free before; looks like Hostinger acquired them
GitHub Pages - Might be too technical for some users

Alternatively, you can host your landing pages on Cloudflare Pages, which offers unlimited storage and excellent speed!

Landing Pages

Carrd - Build up to three sites per account using all core features
Tilda - Includes 1 free website
Google Sites - Simple and good for basic landing pages, but lacks advanced features like PHP or database support

Privacy & Compliance Tools

Cookiebot - Easy-to-integrate, plug-and-play cookie consent manager
Termly - Free plan includes 1 basic legal policy

Landing Page Optimization

GTmetrix - Tests and monitors your page's performance
PageSpeed Insights - A Google tool that analyzes web performance on both mobile and desktop
Hotjar - Free plan includes unlimited heatmaps, user session recordings, and behavior tracking

Email Tools

MailerLite - Free plan includes up to 1,000 subscribers and 12,000 monthly emails
Brevo - Free plan allows up to 300 emails/day
Benchmark Email - Free plan allows up to 500 subscribers and 3,500 emails per month

For spam checks, try:
Mail Tester - Free spam score checker

Spy Tools

Facebook Ads Library - 100% free and official
SpyPush - Starts at $49, but a free version is also available

Free Stock Images/Videos

Pexels - Free stock photos and videos
Unsplash - Over 7 million high-resolution images
Pixabay - More than 5.6 million free images

Graphics & Creatives

Canva - Free drag-and-drop creative editor.
Photopea - Free online Photoshop alternative.
Remove.bg - Free background remover.

Website Analytics

Google Analytics - Free web tracking.
Microsoft Clarity - Free heatmaps and session recording.

File Storage & Sharing

Google Drive - 15 GB of free storage, usable on desktop and mobile
Dropbox - Free plan includes 2 GB of storage
WeTransfer - Share large files; up to 3 GB per month for free

Grammar checking that respects your privacy​

Your writing assistant that never leaves your Mac. Powered by local AI models with zero data collection.

It's mac only but there is a Windows / Linux waiting list


It's 50% off at the moment only $15 for a life time licence.

a simple opensource social media researcher powered by exa ai api and youtube v3. built with vercel's ai sdk.​

what it does:

• searches youtube for videos
• searches reddit for posts
• searches linkedin (kinda fucked rn, working on it)

The Git:


Blog Post:


Postcard:


What is it:

Write once, share everywhere

• Make a site in minutes Add your photo and biography, then publish to your own domain.
  
  
• Feature it on your social profiles Add your homepage as the bio link on your social profiles. It both looks legit and helps people find your site.
  
  
• Write on Postcard, then share everywhere When you have something to share, post on Postcard. Email subscribers will get it in their inbox. Then, share an enhanced link on sites like Twitter and LinkedIn.
  
  
• Grow your mailing list As people subscribe to your newsletter, you build a list of contacts you own and can contact directly - no more depending on social networks.

Are we doing updates here? If so start a mega thread and any future threads on the subject merged with this one maybe?

Figure as this place grows, these will become more regular topics for posting? Just thinking to keep it all tidy rather than have 50,000 posts on the topic.


Anyhow

June update rolling out. I can't work out IF we have been hit (as there is a decline in search console) OR if that's just normal time of the year traffic. Either way not exactly worried at the moment anyway.

I checked my Messenger spam folder, apparently missed some messages from prospects and this:

Security updates will cease for WordPress versions 4.1 through 4.6

The WordPress Security Team will be discontinuing updates to the WP 4.1-4.6 branches in July. As a reminder: only the most recent version of WordPress is actively supported. Currently, this is 6.8. Please update your old sites as soon as possible!

Source: https://make.wordpress.org/security...cease-for-wordpress-versions-4-1-through-4-6/

just came across a fascinating cognitive science study that has some serious implications for how we use AI in marketing. Researchers looked at how LLMs, like ChatGPT, affect the brain during essay writing compared to using a search engine or just the good old human brain.

The results were pretty startling. The group using LLMs showed the least brain activity. Their writing was homogenous, and they had poor recall of what they'd written. They even reported a low sense of ownership over the final text.

This got me thinking about our own marketing efforts. Are we over-relying on AI to generate our blog posts, social media updates, and ad copy? The study suggests this could lead to a "sameness" in our content that fails to create a unique brand voice or a lasting impression. If users show weaker neural engagement with AI-assisted content, are our messages truly landing?

The most interesting part was that people who first drafted ideas themselves and then used AI showed increased brain engagement. This suggests the sweet spot for AI might be as a creative partner for ideation, not a replacement for human creativity.

What are your thoughts? How are you balancing the efficiency of AI with the need for authentic, memorable content that builds a real connection with your audience? Are we risking our brand's unique voice for the sake of speed?

Study Source: https://arxiv.org/pdf/2506.08872

Decoding Swedish Midsummer: A Guide for the Office Outlaw members.​

Fact: I wrote this with AI, get over it and enjoy.

Fellow Marketeers, it is Midsummer festivities on Friday here, so what is that shit you may wonder.

Ever feel like your campaign strategy is missing a certain… je ne sais quoi? A spark of chaotic, unbridled joy that no amount of A/B testing can replicate? Well, I’ve just returned from the wild, mystical land of Sweden, and I’m here to tell you their secret ingredient: Midsummer.

Now, you might be picturing a serene, sun-drenched festival. A tasteful, artisanal gathering with minimalist flower arrangements and quiet contemplation of the summer solstice.

Delete that browser cookie from your brain right now.

Swedish Midsummer is what happens when an entire nation, fueled by a year of darkness and a truly concerning amount of pickled herring, collectively decides to lose its mind in a field for 24 hours. It’s the ultimate product launch, and the product is pure, unadulterated weirdness.

Here's the marketing funnel, as I’ve reverse-engineered it:

Phase 1: The Great Urban Exodus (Awareness)

Imagine this: on the Thursday before Midsummer, every major Swedish city becomes a ghost town. It’s like someone announced free lifetime subscriptions to Netflix, but only in a remote cabin with no Wi-Fi. The target audience? Literally everyone. The call to action? "FLEE TO THE COUNTRYSIDE. DO NOT LOOK BACK." This is a masterclass in creating scarcity and urgency.

Phase 2: The Maypole (The "What the Hell is That?" Landing Page)

The centerpiece of this glorious madness is the maypole. But this isn't some quaint, ribbon-adorned stick. Oh no. This is a giant, foliage-covered… well, let's just call it a "fertility symbol" that would make Freud blush. It's erected with more solemnity and teamwork than our last all-hands meeting, and its sole purpose is to be danced around. Which brings me to…

Phase 3: The Frog Dance (The "Conversion" Event)

This, my friends, is the keynote presentation. Imagine your CEO, your most serious client, and your grandma all hopping around this giant green phallus, pretending to be frogs. They sing a song called "Små grodorna" ("The Little Frogs"), which, and I’m not making this up, is about how frogs have no ears and no tails. The choreography is simple: you just… hop. It’s bizarre, it’s undignified, and it’s the most brilliant team-building exercise I’ve ever witnessed. All those trust falls and escape rooms? Amateur hour.

Phase 4: The Herring & Schnapps (The "Customer Retention" Program)

To fuel this amphibian-themed cardio, Swedes consume two things in industrial quantities: pickled herring and schnapps. The herring comes in more flavors than a Baskin-Robbins, from mustard to garlic to "I-can't-believe-it's-not-bait." Each slice is washed down with a shot of schnapps, preceded by a loud, boisterous drinking song. This is repeated until you can no longer feel your face or remember the lyrics to the frog song. This is their version of a loyalty program, and let me tell you, it's effective.

Phase 5: The Flower Crown (The "User-Generated Content")

Everyone, and I mean everyone, wears a flower crown. Men, women, children, and probably a few bewildered dogs. It’s a beautiful, whimsical tradition that also serves as a fantastic real-time social media filter. No need for Instagram, you’re already looking fabulous.

So, what can we, the "Office Outlaws," learn from this?

• Embrace the Weird: Your next campaign doesn’t need to be another soulless, corporate-approved snoozefest. It needs more frog-dancing.
• Know Your Audience's Breaking Point: The Swedes know that after months of darkness, people are ready for some daylight-induced insanity. What's your audience's pain point? Solve it with herring (metaphorically, of course. Unless you're marketing to Swedes).
• Don't Underestimate the Power of a Good Drinking Song: Seriously. Our meetings would be a lot more productive.

So, next time you're staring at a blank whiteboard, searching for the next big idea, just ask yourself: "What would a herring-fueled, frog-dancing Swede do?"

You’re welcome.

Now, if you'll excuse me, I have to go practice my hopping. Q4 is just around the corner.

Adobe launches LLM Optimizer

At Cannes Lions 2025, Adobe unveiled a new tool: LLM Optimizer. It’s designed to help businesses measure and influence how their brand appears in AI-generated search results, such as those from ChatGPT and Perplexity.

Source: https://business.adobe.com/products/llm-optimizer.html

Review

Wooow. I received free review copy of press release (writing and publication). In requirements I asked Mojo to write in a way that'd attract more high ticket clients. I'm seriously impressed with writing quality, it's not an understatement when he calls himself 'reputation doctor'. Everything is polished. I wouldn't be afraid to show this article or even recommend Mojo to luxury clients. Looking forwards to be a client, totally worth buying this either for yourself or reselling to clients that require high quality. It's not one of these hobbyist / beginner low quality writing services. If you're looking for serious professionals this is for you.

Everyone's pumping out ChatGPT content like it's a slot machine. And SEO blogs, landing pages, cold emails - it's all starting to feel like AI wrote it for other AIs to read. No voice, no flavor, no reason to scroll past the first paragraph.

But some of you are doing better. Way better.

I run a reputation management and SEO company, and here's our approach to making AI content sound like it didn't crawl out of a robot’s recycling bin:

- Start with a well-ranking, deeply engaging article from the niche, something that clearly hits both humans and search.
- Then feed that into GPT as a reference, asking it to match the tone, structure, and depth - not regurgitate, but follow the vibe.
- The output is usually 90% human-feeling. Not perfect, but solid.
- Then read through it and clean up the obvious tells - em dashes, stale GPT phrases like 'in today’s fast-paced world, and anything that smells like it was written by AI.

That combo gives us scalable content that ranks, reads well, and doesn't scream AI.

So, how do you make your AI content not suck? What's your process?

Email to your VPS cheaply, a little tip.​

So you feel like you want to upgrade your server environment for your website but lack the ability to access email, here is a little tip that I use myself.

Buy a cheap and stable web host for $5-$25 a year, change your DNS to the new web host's name servers and set up your email accounts there.

Then you go in and change the A values to the VPS's IP number on the web host's DNS settings to your VPS IP number.

Cheap get`s better, most web hosts allow you to add more domains if you need to for more VPS`s that you have.

Have a wonderful Sunday out there.

Thoughts, questions or your own suggestions?

I'll make this short as the last couple of days has been crazier than average and I can't dedicate the hours to proofread, rewrite and post this properly from a computer.
****************

Lately I started experimenting (which, in my case, is just a fancy word for 'playing') with custom GPTs for content creation.

After going over all the steps for creating the content, I instructed it about internal links so it can browse my sitemap and come up with natural anchors that fit the content, as well as an outgoing link to a well established site.

My original plan was to keep this GPT private, and then I thought to myself "why not publish it and let lazy webmasters link to MY site?"

So obviously I started working on another GPT because this is not the type of stunt I'd pull with my main site, but despite a slow start (I think it was slow..) I started getting some links in a pace I wasn't used to, always from posts that also put a link to a well established site from a list I conveniently gave to ChatGPT.

I did my best to convince this stupid chat to stop using the long "-" but the bastard is just addicted.
So anyway, I can tell the links are coming my GPT because of the link to a site I pre chose and the annoying -- I can't get rid of.

That's it. Not ground breaking, not sure if original, but it should be simple enough to try.

I also hate the BBC

Thing is. It's never been Googles job to send traffic to the websites anyway. All they want is people. If it goes AI only I dont see what ads do for them either so it's going to hurt them. You will maybe see google introduce banner adverts that would be the only way I can see it working really.

Yeah I worry about my companies future. But I honestly think things will flip and companies like mine will go back to print like they used to.

I always though the internet would evolve to be app based.

You got an app for your search or questions. Shopping app. And so on. But I can't see that being the case no more.

I don't think SEO is dead because how does e-commerce and that play into this your not just talking about the downfall of little companies but your talking the end of billion dollar SAAS companies also. Shopify etc all the sites that it serves, once they go whats their business model? Fuck all.

I think Amazon is big enough to survive it.

I just can't see how we evolve past it really. I got ideas. But every day something comes out to alter that.

Something will come up to kick back against it. It always does. There will be a % of people that still want to search and go and get stuff but how that will function I don't know.

I do worry about my future and my companies future.

I just don't know what will happen to be honest. I worry for my children. All I can do is buy property and land. AI can't take that (yet) and try to help them get a leg up when they need it.

AI is great. Just no one is really thinking long term and the effects it has. It's just the Wild West and the gold rush is AI.

Universal Basic Income won't come in till it's too late but then the old motto of you will own nothing and be happy seems to to be the case.

EDIT

Reading more of the article.

I've always said that news and publisher sites etc are fucked. There will always be a need for journalist to fact check stuff, but if your main source of income or any site is information based and need the traffic you are fucked sadly. It goes for recipes, information, news etc. The whole publisher space is going to flip.

I think what people need to shift to is push and go pro - human not AI because in a world where everything is the same, the imperfection of humans and making will become more desirable

Now I ain't a fan of BBC news but this was a surprisingly good article talking about the new AI Mode that's been rolling out in America.

Ai Mode will essentially just generate everything.

No need for 10 positions anymore.

SEO is finally dying.

The end times are near my friend for our beloved SEO strats.

Read the article: https://www.bbc.co.uk/future/article/20250611-ai-mode-is-google-about-to-change-the-internet-forever

Do you think it truly is the end times for SEO?